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Campaign Inspiration From Across PR & Marketing


Insights & Advice Shared By The Industry


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Shakira Sacks
Mar 30, 20252 min read


Lauren Pester
Jan 17, 20252 min read


Matt Seabridge
Nov 15, 20247 min read


How to Make Your Data-Led PR Campaign Stand Out in the US
In The PR Insider newsletter this week, we were able to talk to the fantastic Mady Lanni, Digital PR Strategist at Journey Further. Mady...

Mady Lanni
Sep 18, 2024


A Step-by-Step Guide on How To Build Gov.uk and Ac.uk Links
At The PR Insider , we love bringing you insights from the brightest minds in the PR world, and today we’re excited to feature Alex...

Alex Hickson-Burr
Sep 18, 2024


Your Step-by-Step Guide to Launching a Successful Marketing Career: Essential Advice for Students and New Grads
Starting a career in marketing can seem daunting, especially with the vast array of paths available, but Francessca has shown that with...
Thea Chippendale
Aug 22, 2024


How to Develop a PR Strategy for A Charity
This week in the newsletter, we had the pleasure of talking to Luke Castle , who is the Senior PR Account Executive at Jam and Co-Founder...
Thea Chippendale
Aug 16, 2024


5 Essential Steps to Start a Successful PR Career Without a Degree
Starting a career in PR without a degree might seem challenging, but Ruby Robinson has shown that it’s not only possible but it can also...
Thea Chippendale
Aug 14, 2024


Agency vs In-House PR: How to Realise When You’re Ready to Change Roles
In the PR world, there are countless directions our careers can take, but one of the most intriguing decisions is choosing between...

Thea Chippendale
Jul 30, 2024


What A Journalist Is Actually Looking For When They Interview Your Client
Understanding what journalists want when they interview your clients can significantly improve the success of your PR efforts. This...

Michelle Morgan Davies
Jul 23, 2024


Winning Over the Reluctant Client: How To Persuade Clients To Take Risks With Their PR Strategies
This week in the newsletter, we had the pleasure of talking to Marissa Pysarczuk , who is a Digital PR Manager at Digitaloft . With her...

Marissa Pysarczuk
Jul 18, 2024


Top Tips For How To Inspire and Motivate Your PR Team
There is no doubt that Digital PR is a competitive and high-pressure industry to work in. Whether you’re a head of department competing...

Louise Ali
Jul 5, 2024


How To Use Coverage Book To Make Your PR Reporting Easier
As a PR, your time is precious. You need tools that help you focus on the impactful parts of your job rather than getting bogged down...
Thea Chippendale
Jun 28, 2024


How To Do PR For Automotive Clients and Land Coverage
The principles of PR for automotive clients is very similar to other industries, but the nature of the automotive media landscape does...

Jake Kilshaw
Jun 27, 2024


The Key Events Happening in July That Every PR Should Know About
July is coming in hot with a huge 77 events that are perfect for PRs to keep an eye out for. From entertainment and awareness campaigns...
Thea Chippendale
Jun 27, 2024


How To Land Links & Coverage For Travel Clients
This week on the newsletter, we had the pleasure of talking to the Head of PR at SEO Travel, Amelia Selby, about her top tips for getting...

Amelia Selby
Jun 13, 2024


How to Navigate Returning To Work After Maternity Leave
Returning to work after maternity leave is a major transition that often goes unspoken despite its significant challenges. While the UK...

Holly Chapman
Jun 10, 2024


How to Successfully Integrate Keyword Optimisation into PR Campaigns Without Losing Authenticity
This week, we had the opportunity to talk with Laura Mallinson, the Senior Digital PR Manager at Seeker Digital. She offered her insights...

Laura Mallinson
Jun 6, 2024


How to Land Links & Coverage For An Unknown Brand
In the ever-evolving (and increasingly more difficult) landscape of Digital PR, securing links and coverage for a brand is becoming more...

Annie Hanily
Jun 3, 2024


How To Navigate an ADHD Diagnosis as a PR and Techniques For How To Manage It
This week, Georgia O’Brien-Perry, the Digital PR Manager at Bulldog Digital, shared her experience of receiving an ADHD diagnosis as a PR

Georgia O'Brien-Perry
May 31, 2024


The Key Events Happening in June That Every PR Should Know About
June is an action-packed month with a staggering 133 events that are perfect for PRs to keep an eye out for. From entertainment and...
Thea Chippendale
May 30, 2024


How to Navigate Digital PR in the US Media Landscape and Create Digital PR Campaigns That Get Coverage
Navigating the world of PR in the US demands adaptability, creativity, and strategic thinking. Having transitioned from a career in...

Gretchen Andsager
May 28, 2024


How To Validate Your PR Idea Before Your Campaign Launch
This week, Ellie Hearn, the Senior PR Strategist at Journey Further, shared her thoughts on validating PR ideas before you spend the time a

Ellie Hearn
May 24, 2024


Why Digital PR Pros Should Revisit Traditional Tactics and What Both Can Learn From Each Other
This week, Becca Tee, the Digital PR Lead at Repeat Digital, shared her insights into why Digital PRs should integrate traditional PR...

Becca Tee
May 17, 2024

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