

WHO IT'S FOR
designed for PR, marketing and communication experts.

Agencies
Understand how to create campaigns that feel timely, culturally relevant, and aligned with wider consumer conversations, while identifying PR opportunities that genuinely support your brand goals and visibility.Understand how to create campaigns that feel timely, culturally relevant, and aligned with wider consumer conversations, while identifying PR opportunities that genuinely support your brand goals and visibility.

In-House Teams
Learn how to create culturally relevant campaigns that connect with audiences, generate media interest, and support wider brand awareness goals. Our tailored training helps in-house PR and marketing teams identify stronger reactive opportunities, improve campaign planning, understand emerging industry trends, and develop more effective creative and strategic thinking.

Freelancers & Consultants
Gain practical support with campaign ideation, outreach confidence, trend analysis, personal branding, and client strategy development. These sessions are designed to help freelancers and consultants stay creatively inspired, improve confidence in client-facing work, strengthen campaign planning skills, and better position themselves within the PR and marketing industry.

Individuals & Early-Career Talent
Build confidence in media outreach, campaign planning, reactive PR, creative thinking, and understanding how modern PR and marketing industries operate. These sessions are designed to help early-career talent develop practical industry knowledge, improve strategic thinking, strengthen ideation skills, and feel more confident navigating agency, freelance, or in-house environments.

why our training is different
10,000+ campaigns analysed
Real-world examples across every industry
Trend tracking and personalised reactive opportunities
Insights from industry leaders,
journalists and more
Practical framework you can use immediately
All training tailored to your goals, team & challenges
Designed to help you create stronger, more relevant work
WHAT WE COVER
training topics that make a real impact.

Outreach & Media Relations
Build stronger media lists. pitch with impact and create story angles that land.

Reactive PR & Trend Forecasting
Spot opportunities early and act fast with confidence and clarity.

Campaign Ideation & Creative Thinking
Generate bold, relevant ideas that cut through and get people talking.

Freelance & Career Development
From pricing to pitching, build a succesful and sustainable PR career.

Quarterly Brainstorm Workshops
Collaborative, insight-led sessions designed to spark your next big idea.

Industry-Specific Trend Sessions
Tailored insights for fashion, beauty, travel, food, technology, lifestyle and much more.
HOW TRAINING CAN LOOK
flexible formats
that work for you.
One off workshops
Quarterly brainstorm sessions
Team training days
Guest speaking sessions
Virtual training sessions
Campaign review workshops
Trend forecasting presentations
Creative ideation sessions
Bespoke PR development programmes
Ongoing consultancy support
tell us what kind of support you're looking for.
GET IN TOUCH
Whether you need a one-off workshop, quarterly brainstorm support, trend forecasting, or a bespoke training session, share a few details below and we’ll come back with the best next step.

where can you find more of us
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