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Good Morning Everyone!
Today marks an incredibly exciting milestone, as I reveal a project that has been my passion for the past four months. The work to get here has involved many late nights doing this by myself but with the ultimate aim to bring something truly unique and valuable to our community. So, without any further ado, I’m thrilled to introduce you to the home of the ultimate PR resource: The PR Insider.
For the past 6 months, The PR Insider newsletter has been a weekly staple for many of you, delivering fresh insights, analysis, and the latest news from the world of PR directly to your inboxes. Building on that foundation, the website is not just an extension but an evolution, designed to give you access to more that will hopefully make your jobs a bit easier.
What’s New at The PR Insider?
A Dedicated Archive: You asked, and we listened. You can now look into the archive of past newsletters, making it easier than ever to find that inspiring campaign or piece of advice when you need it most.
Master Campaign List: The resource that everyone seemed to love the most was the Google Sheet with all the campaigns, so we've turned it into a tool. This invaluable resource for brainstorming and strategy planning, hopefully offers lots of creative inspiration for you all.
PR Insider Expert Interviews: This is something I'm particularly excited about. Twice a month on Mondays, we'll release long-form interviews with leading voices across the PR and marketing industries. These deep dives will explore topics that are shaping our world, offering insights that you won't find anywhere else.
A List of PR Resources: We've put together an exhaustive list of the best PRs, other newsletters, publications, and platforms to follow to spark your creativity. Whether you're crafting your next campaign or seeking industry insights, these resources are your gateway to staying ahead.
Marketing and Awareness Calendar: This is key to any PR professional's arsenal, our calendar (which is updated on a monthly basis to ensure everything on there is still accurate) features everything from upcoming premieres to essential awareness and marketing days to significant political events, and more. It's designed to ensure you're always prepared, making your planning process seamless and informed.
Sponsorship Made Simple: We've introduced a streamlined sponsorship form for potential sponsors. This new process makes it easier than ever for potential sponsors to contribute, directly to supporting the newsletter and our community's growth.
Weekly Guides and Tips: Beyond the insights from our newsletter, we're going to be creating a series of weekly posts. These will include actionable guides, tips, and best practices tailored to enrich your PR strategies and inspire excellence in your work.
Launching the website is just the beginning. The vision for The PR Insider is vast, with plans to roll out new features, resources, and opportunities for engagement over the coming year. Our mission is to create a space that not only supports your professional growth but also sparks curiosity and inspires action beyond the conventional boundaries of PR.
As this new website launches, your feedback, ideas, and stories are more welcome than ever. The PR Insider is more than a website, it’s a community. It’s a shared space for learning, developping and pushing the boundaries of what PR can be.
Here’s to the future of The PR Insider—where we continue to grow, inspire, and lead 🥂